National forecourt retailer blends central and local control over signage
A national forecourt retailer installs one screen in each of his 300 stores and connects SCREENSPACE™ players without the need for expensive internet connections.
Using SCREENSPACE™ on his web browser, the Group Manager creates and uploads a playlist of ads for all stores. His individual Store Managers use the SCREENSPACE™ app to customise the content with local or store-specific information.
Uptake on group-wide promotions increases notably. This enables the retailer to negotiate better prices while saving money on printing costs.